Ingredients we selectWe develop skincare products based on two fundamental axes; our primary and applied research findings, and our values, our ongoing commitment: to project the benefits of Greek herbs; to develop skin and environmentally friendly formulations with a natural content varying between 80-99,80%; to avoid the use of chemical substances like mineral oils, silicones, parabens and propylene glycol amongst others.
These substances are replaced with natural ingredients. The natural active ingredients that we use derive from four ingredient groups:
MEDICINAL HERBS: Ingredients inherited from our pharmacy days / Calendula, Echinacea, Hypericum, Evening PrimroseGREEK FLORA: Plants that have evolved adaptations to grow in Greece’s unique environment / Thyme, Sage, Bay Laurel, Olive, Mastiha FOOD INGREDIENTS: Beneficial ingredients with advanced skincare properties including Yoghurt, Thyme HoneyNATURAL ACTIVES: Actives such as natural antioxidant Quercetin, with proven efficacy as per the findings of international research programmes including the primary research carried by the Korres Research & Development Lab.
__Sincere and transparent communication with those selecting our products, is of extreme significance to us. The practice of ‘greenwashing’ has been extensively and growingly employed in cosmetics. Many brands make all-natural claims despite only using an extremely low percentage of natural ingredients and/or stress that they avoid specific substances when instead they are using several others that can be even more harmful. The level of misunderstanding and the overload of information surrounding natural ingredient based cosmetics, combined with difficult to understand ingredient lists as those featured on standard packaging, make it even harder for consumers to choose the right product for them. Bearing this in mind, we use the Formula Facts table on our packaging to fully describe the percentage of natural content as well as the formula synthesis, in a way that everybody can comprehend.